Press room

SeedBlink launches ESOP Design program to help Romanian entrepreneurs reward their employees through shares, in collaboration with Mavers Tax Advisory and Andronic x Partners

The program is adapted to the specific legal and tax environment in Romania.


Bucharest, February 20, 2024 - SeedBlink, in collaboration with Mavers Tax Advisory and Andronic x Partners, announced today the launch of ESOP Design, an all-in-one solution developed for the first time in Romania for startups that want to integrate employee equity compensation into their growth strategy.

This program simplifies the process of creating and managing Employee Stock Option Plans (ESOPs) for Romanian companies by leveraging the experience of legal, tax, and digital management specialists, providing founders with the tools and expertise to implement effective ESOPs tailored to Romania's specific legal and tax environment.

The ESOP Design partnership aligns with SeedBlink's strategic commitment to promote equity ownership in Romania and Europe. In 2024, SeedBlink is intensifying its efforts to scale equity management platform Nimity, simplifying the stock option plans, funding process and investor communication.

"The desire to involve employees in the success of startups is more relevant than ever. ESOP Design addresses this need by making it easier for businesses to set up, launch and manage employee ownership plans, thereby attracting, engaging, and motivating top-performing talent.

The synergy of expertise within ESOP enables startups to cultivate entrepreneurship in their teams. By cultivating ESOPs into the startup ecosystem, we are aligning interests and nurturing the next generation of business angels in Europe. We plan to expand the concept with partners in more European countries in the coming months," said Andrei Dudoiu, Managing Partner at SeedBlink.

Andreea Cosmănescu, Managing Partner at Mavers Tax Advisory, states, "Our collective goal is to make ESOPs affordable, quick to implement, and tax risk-free so that founders have a simpler administration experience. We want them to gain new and necessary tax knowledge to expand their business beyond Romania's borders through this ESOP implementation which will help them retain and motivate key employees."

"We are committed to protecting the interests of all stakeholders by simplifying the complexities of ESOP execution," added Ana Maria Andronic.

ESOP Design: simplifying employee participation

Romanian entrepreneurs interested in the ESOP Design initiative can take part in an online event on 27 February. They will explore the impact that Employee Stock Option Plans (ESOPs) can have on company culture and growth. It will also provide an opportunity for industry professionals and leaders to discuss fostering a culture of success and innovation within their organisations.

Since launching its equity management solution, Nimity, last June, SeedBlink brought over 10,000 company representatives and shareholders onto the platform. In addition, it has efficiently integrated over 2,500 company capitalization tables and facilitated ESOPs for over 500 beneficiaries. These accomplishments support SeedBlink's positioning as the only European platform that combines financing, equity management and secondary transactions for private equity into a single ecosystem.


About SeedBlink  

SeedBlink's mission is to simplify and grow equity ownership in Europe. Through its range of products, financial services, and extensive network, it offers an equity management and tech-focused venture investment platform that enables European startups and their stakeholders to access, manage, and trade equity.  

SeedBlink SA is registered in the Register of the Romanian Financial Supervisory Authority (ASF), under number PJR28FSFPR/400001 as of November 3, 2022, with an EU passport as per the European Securities and Market Authority (ESMA) register of crowdfunding service providers. Contact us by email: 

About Mavers Tax Partners

Mavers Tax Advisory SRL is a tax consultancy firm with local and international experience providing clients with customized, efficient and compliant tax solutions for individuals, investors or entrepreneurs, start-ups, small and medium-sized companies as well as large companies. Mavers Tax Advisory aims to provide its clients with complete tax peace of mind so that their focus is on creating added value for their business environment. Contact at


About Andronic x Partners

Andronic x Partners is a law firm with a unique foothold in the tech ecosystem in Romania. Our team of legal professionals is passionate about upholding values like integrity, excellence, and client focused service in every project we handle. With a deep commitment to enabling the businesses of our clients, we work tirelessly to protect and further their rights and interests.

PublishedFebruary 20, 2024

Share on

Be the first to know all about tech-trends, European growth, investments, and get exclusive access to all resources offered by our community!

Related articles


Tudor Goicea

Co-founder of Aqurate


As a startup founder, I am happy to witness SeedBlink’s dedication to expanding their support for early-stage companies beyond funding, towards a healthy equity management via Nimity. A solution to help better navigate relations with stakeholders, employees and future investors is needed in Europe. Less admin work and bringing transparency to the cap table are immediate benefits I was able to test.


Delia Iliasa

Managing Partner


SeedBlink is a transparent solution that connects entrepreneurs with great business plans, with investors, at different stages in their development. It is a great tool for us, a democratization of access to funding, I would say.


Ioan Iacob



We really loved the SeedBlink journey. We reached our fundraising goal within hours of launching. About 100 investors joined our vision and invested almost $2 million in FLOWX.AI through the Private Deal Room. At the same time, working with SeedBlink to prepare for the funding round was an excellent exercise for our entire team, and we received and felt the support from the SeedBlink team members who took on an advisory role.


Dan Vidrașcu



SeedBlink made the (investment) process run smoothly. We appreciate all the support SeedBlink's professional team has provided.


Tinu Bosinceanu

Founder and CEO

Upgrade Education

It's important to look for and choose a platform that you resonate with, that shares your mission with, a platform & its people with which you feel you can have good working relationships. we got an excellent relationship going forward; we talked a lot and we were in touch on a lot of matters and I think this was important. Having people who believe in your idea is of great help.


Kimmo Rytkönen

Founder and CEO


Running the financing round was like any other fundraising; we had to be active in our community as well as in SeedBlink's investor community. After the launch, everything happened very quickly, and SeedBlink organized several pitch events for investors, which we found very useful for the round momentum.


Svilen Rangelov

Founder and CEO


We immediately clicked with the SeedBlink team as their fundraising expertise was immediately obvious and their no-nonsense approach really appealed to us. After all, fundraising is only a means to an end, and we liked how the SeedBlink team was really focusing on supporting us and on getting things done.


Mihai Darzan



Our main expectation has been to raise the amount we were aiming for, and both rounds launched on Seedblink exceeded our targets, so we’re very happy with that! Even though the launched funding campaigns have been purely crowdfunding rounds, we are thrilled to actually receive extra support from some of the investors, who have chosen to get involved and help us generate product awareness, whenever they can.


Catalin Mester



I am recommending SeedBlink without hesitation, to every founder that raises capital, especially early-stage tech startups. SeedBlink is a crowd investment platform that will also provide their startup with visibility, for Angels and VCs.


Dragoș Iliescu

Founder and CEO


In the early stages, we have been funded by several early (angel) investors, and one and a half year ago through an equity crowdfunding campaign on SeedBlink. Of course, this impacted our growth in many positive ways, partly due to the cash influx that, evidently, was sorely needed, but in a larger part due to the fact that our responsibility towards our shareholders has become more stringent and explicit, becoming embodied in our market approach.


Costin Tudor

Co-founder and CEO


Given the accelerated growth we observed at the end of last year and the beginning of 2021, we want a new capitalization, quickly. This is a bridge round that we will use for one year, and the advantages that SeedBlink offers are the speed at which we were able to list for financing and the experience that we gain as a result of this public listing, similar to a listing on the stock exchange.


Diwaker Singh

Co-Founder & CEO


As a platform that only serves technology ventures, SeedBlink can connect the start-up with more than just money. SeedBlink investors are primarily technocrats who understand the objectives of the fundraising company and are also able to post-funding contribute with business opportunities. The minimum investment threshold, and technology focus, differentiates SeedBlink from other fundraising platforms. A perfect fit for a technology start-up seeking intelligent funding.


Florin Stoian

Co-Founder & CEO


SeedBlink boosted our brand exposure and facilitated the financial support we were seeking. Having a campaign on the platform allowed us not only to meet a team of professionals - that guided and helped us prepare the necessary materials - but also opened doors for increasing our brand awareness and have discussions with VCs & angel investors we have never reached before. This campaign gave us the encouragement we needed to push the product further, while the record-breaking fundraising (only 2 hours from the launch of the campaign!) was a great confirmation that our product is needed in this market and that we should continue innovating.


Raluca Jianu

CEO & Co-founder

Epic Visits

SeedBlink has created a vital ecosystem for startups at the beginning of their journey by equipping entrepreneurs with expertise, encouraging honest and sometimes uncomfortable but necessary discussions about risks and vulnerabilities through a suite of tools, and facilitating connections with investors who share the founders' vision and can contribute to their success. I have greatly appreciated the constant support of Eric and the entire team at all stages of the campaign. Thank you so much!

Join our newsletter

Your go-to source for European startup news, equity trends, VC insights, and investment opportunities.

© 2024 SeedBlink. All rights reserved.